be cyclocross squid gravtron
Custom painted BE Cyclocross Squid Gravtron team bike.

“I’m racing a bike with ice cream on it,” says Emily Kachorek. “You don’t have to like it, but I do. And at least it makes you turn your head!”

Kachorek, an elite cyclocross racer, former biologist, and co-founder of Squid Bikes, discovered her creative side early. “As a kid, I was always building bows and arrows and slingshots,” she says. Now she gets paid to spray paint bikes in eye-popping patterns and create cycling kits that stand out even when they’re covered in mud.

Squid started in part because of a screwup. In 2013, Kachorek worked with a bike company to design a frame to match her then-neon kit—but the paint job came back the wrong shade of yellow. She asked the owner of the brand if she could fix it herself. “I decaled the shit out of the frame,” she says, laughing. “It was neon vomit. It looked different than everything else out there. I wondered if I’d be embarrassed on the start line.”

emily kachorek
Carl Costas
“Not many people do this,” says Kachorek of Squid’s vibrant aesthetic. “But people connect with it.”

Instead, Kachorek discovered that people were digging her bold and playful style. She and her Squid Bikes co-founders sourced aluminum frames and started spraying. “I’m a child of the ’80s; I love neon obnoxious things,” Kachorek says. “I realized that bikes don’t look like this. They’re black and red and white and blue. I like to think we’ve helped that culture evolve a little.”

Kachorek founded Squid to not just share her own vision, but also to let other riders express theirs: The company sells several frames (gravel, tracklocross, cyclocross, fixie, and mountain) that customers can finish themselves—or you can have Squid Bikes paint the frame for you. Squid also sells ‘Sprayed n Ready’ frames that it painted, but never built up.

One of Kachorek’s favorite bikes of all time was a Creamsicle-and-cloud design that came to her in a dream. She painted the frame in front of an audience at a gravel race to show how easy the process can be. “It’s our way of having fun and not taking everything so seriously,” she says. “It’s not going to be perfect, but it’s going to be yours.”

cycling sep 20 uci cyclocross world cup waterloo
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Cyclocross racer Samantha Runnels from team Squid x Eliel.

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Montana Black Code Red
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Scotch Painter's Tape
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7 Tips for How to Paint a Bike

Whether you want to try custom spraying a bike for the first time, or are more experienced in painting, refreshing your bike’s look is a great idea. Along with advice from Kachorek, we’ve put together some tips for making your paint job successful.

1. Mask Up

Wear proper safety equipment when painting, sanding, and prepping your bike. This includes a respirator mask, safety glasses/goggles, and gloves.

2. Practice First

If this is your first time painting a bike, or if you’re using a different paint than last time, you should practice. You can experiment on a cheap metal tube or use an old frame that you won’t mind messing up.

3. Prep the Bike

Make sure that the frame is ready to be painted. First, clean it with rubbing alcohol and a lint-free towel. Make sure that the frame is completely clean. If the frame’s surface is not bare aluminum, steel, or carbon, give it a light sanding so the paint has something to stick to. Use 1,000 to 1,500-grit sandpaper, and rub just enough to texture the surface—you don’t want to take any material completely off.

4. Pick Your Paint

It’s important to pick a high-quality paint that’ll last, so check out your local art stores. Look for a low-pressure can—the more slowly the paint comes out, the easier it is to work with. Squid sells its own paint (Spray.Bike) on its website. Montana paint is another good option. Whatever you end up picking, don’t mix brands or lines, as different paints can react poorly together.

5. Break Out the Tape

Put painter’s tape over parts of the frame that will have components attached: bottom bracket, seat tube, head tube, and dropouts. Kachorek says 3M Scotch Blue Exterior works well on Squid’s aluminum frames. You can use tape to mask off areas of the bike while creating your design as well—just make sure your base layer is completely dry, or the paint might peel off with the tape.

6. Set Up Your Work Station

It’s a hassle to paint your bike while holding it. So, secure your frame to paint it without touching it. You can wedge the frame’s headtube onto a dowel and clamp the dowel into a bike stand. Or simply thread string or twine through the top tube and hang it from a rafter. You might want to lay down a drop cloth, too, to catch any overspray.

7. Spray Away

First, Kachorek says to shake the can for three minutes before using it. Then, check the can to see how far away you should hold it while spraying. (Spray.Bike should be held closer to the bike than other paints—between one to four inches away.) Paint should be sprayed on evenly and one coat at a time. Keep your hand moving at a steady pace while spraying.

Allow at least 30 minutes for the paint to dry between coats or touching the frame. Give the frame a minimum of 48 hours for the paint to fully cure before assembling parts onto the frame.

Take the weather into consideration as well. Kachorek recommends painting in dry weather (most importantly), and preferably in warmer temperatures and low humidity. Make sure to give the paint enough time to dry between layering different colors or adding a second coat.

The beauty of DIY is that there are no wrong answers, so play around! If you need more advice on painting your bike, check out the painting tips on Squidbikes.com.