Encore: The New Face of Your Brand: Customer Experience!

October 29, 2019
Hosted by Bonnie D. Graham

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Guest Information

Episode Description

The buzz: “Products don’t define a brand, experiences do. Such is the reality of modern business, where people are connected to a constant flow of information and are defining brands based on what they experience and share.” (Judith Aquino, www.ttec.com). Big news: Experience matters! Your company needs to survive in today’s competitive marketplace in order to exist and thrive in tomorrow’s. How? Convert your customers into fans. Transform your products into obsessions and your brands into icons. Empower your employees to become your ambassadors. Any questions? The experts speak. Dr. Stefan Winkler, Opsis: “If we use words, there is a very grave danger they will be misinterpreted” (H.R. Haldeman). JJ Delgado, Estrella de Galicia: “It is still Day 1” (Jeff Bezos, Amazon). Erica Lailhacar, SAP: “The answer is out there, Neo. It's looking for you, and it will find you if you want it to” (Trinity to Neo, The Matrix). Join us for The New Face of Your Brand: Customer Experience!

Future of Business with Game Changers, Presented by SAP

Archives Available on VoiceAmerica Business Channel

The world of business is being dramatically impacted by the increasing adoption of the Cloud, and by the mainstreaming of new technologies that have hitherto been the domain of imaginative Hollywood films, including artificial intelligence, machine learning, Internet of Things, augmented reality and more.

Join host Bonnie D. Graham as she invites you to take an additional coffee break with game-changers for our series on how modern technology is completely redefining the world of business, on the Future of Business with Game-Changers.

With digital transformation becoming a mission-critical imperative, every company needs to simultaneously chart its future path while keeping an eye on the rear-view mirror to see who’s coming up in the fast lane to overtake them. In many ways, this is making every business a technology business, no matter their size, industry or geographic location.

Bonnie D. Graham

Bonnie D. Graham produced and hosted her first live talk radio show in 1998 on AM1240–WGBB, Long Island, NY’s oldest terrestrial radio station. A few years later, she moved from terrestrial to Internet radio with her author interview show, “Up Close and Personal.” In 2011, working at the enterprise software leader SAP, she developed the concept for a weekly live global business thought leadership roundtable series on the VoiceAmerica Business Channel – and launched “Coffee Break with Game-Changers” on October 5, 2011. Over the next nine years, Bonnie D. created, produced and hosted 46 additional SAP series on the Business Channel, attracting millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has developed and hosted live radio and podcast series on the Business Channel for eight additional organizations, as well as her own weekly series, “Read My Lips: Cool Conversations with Creatives with akaRadioRed,” on the Empowerment Channel. In 2023, her live-streaming “Technology Revolution: The Future of Now” series was ranked No. 6 on FeedSpot’s Top 70 Technology Podcasts to Listen to in 2023. What powers Bonnie D.’s passion for radio? She “loves speaking with smart people!”


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